
Invest in work that grows revenue and cuts costs.
Creating compelling proposals and presentations is absolutely central to success in a complex, competitive marketplace.
Such work is directly revenue-generating, and investment in its success can offer transparent, meaningful value-for-money.
At the same time, the rise of generative AI and other technologies is creating immense opportunities for companies to deliver stronger pitches at lower cost, but it is vital to choose the best solution for your needs.
Bid writing is a specialist, professional skill and a craft honed through years of experience; yet few companies outside of the defence, healthcare, technology and government contracting industries are able to invest in dedicated proposals expertise to ensure their submissions are of the highest professional quality.
Your Culture Pitch can help you solve this skills and knowledge gap and deliver with confidence, speed, efficiency and perspective.
High-quality proposals are becoming particularly important in today’s changing market for art and luxury.
Here are five reasons why.
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Fierce competition – for consignments, consignments, clients, commissions, partnerships and funding – makes it essential to articulate your unique value proposition to win business and protect margins.
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As the market becomes more accessible, and wealth is transferred between generations, proposals help to inform and engage decision-makers who have relatively less experience, knowledge and trust in established brands.
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Should I sell privately, via an online marketplace or at auction? Should an auction be in person, online, sealed bid? Category specific or thematic? Should I sell in Paris or Hong Kong? In summer or winter? Should I seek a guarantee? Which marketing strategy will make the difference? Should I borrow against my collection? As market complexity rises, clear proposals enable decision-makers to move forward with confidence.
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An increasing number of transactions now involve advisors and fiduciaries – demanding more comprehensive, formal proposals for clarity, comparison and due diligence.
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As the world competes for attention and people become increasingly time-poor, proposals need to evolve, becoming more concise and compelling to cut through the noise and resonate with today’s audience.